A sample direct sales company business plan template
Are you about to start a direct sales company? If yes, here is a complete sample direct sales business plan template feasibility report that you can use for FREE .
Okay, so we’ve considered all the requirements for starting a direct sales company. We also took it further by analyzing and writing a sample restaurant marketing plan template from a direct sales company backed by actionable guerilla marketing ideas for direct sales companies. So, let’s move on to the business planning section.
Why start a direct sales company?
There are some highly qualified people when it comes to selling products and services. There is a saying that gifted sales agents can sell snow to Eskimos. If you happen to consider yourself talented in the art of selling, then you should consider starting a direct sales company. The truth is, this line of business is highly profitable, and in some cases, you may not have to commit your money to the products you want to sell. You can get supplies with confidence.
Like most businesses, the direct selling business industry is fairly open to most people who are interested in the industry as long as you have what it takes to sell goods and services. Even if you don’t have the financial and other requirements to start a standard direct selling business, you can enter the industry by starting out as an independent sales agent for a manufacturing company / companies.
If you have decided to start a direct sales business, you must ensure that you conduct thorough feasibility studies and market research as well. This will allow you to choose the correct products to sell and also to properly locate the business in a community or city with the correct demographics; a location that can easily accept your products.
Below is a sample direct sales company business plan template to help you successfully launch your own business;
A sample direct sales company business plan template
- Industry overview
Direct sales companies are involved in the retail sale of a product or service from one person to another without having a fixed sales location. Players in this industry are known as independent consultants, distributors, or sales representatives.
Sales are generally made through house parties, workplaces, trucks or wagons, corner cars, or door-to-door. It is important to note that companies involved in direct sales of fuel and food for immediate consumption are not included in the industry of direct sales companies.
The direct selling business industry is in a mature stage of growth. . The industry is characterized by growth in line with the general outlook of the economy, the consolidation of major industry players, and unconditional market acceptance of the industry’s products and services.
The products and services of direct selling companies will continue to be in high demand by households and businesses in the United States, especially as the number of businesses and employees increases. Manufacturing companies are also expected to continue to outsource their direct sales functions to focus their attention on their core area of operations.
Despite the fact that intense competition has negatively affected the Direct Selling Industry in the last half decade, the industry has managed to grow due to the strengthening of the economy. Increased competition from mass merchants, department stores, and online retailers has threatened the industry by providing a wider selection of substitute products at low prices in a convenient one-stop-shop location.
However, due to a good number of direct sales companies do not have physical locations, the price advantage that competitors enjoy over many retailers is minimized, which has somewhat mitigated the loss of industry customers. Driven by increased consumer confidence and disposable income, consumer spending is projected to increase further in the future.
The industry of direct selling companies is indeed a large industry and quite active in countries such as the United States of America, the United Kingdom, France, Italy, Nigeria, South Africa, Japan, China, Germany and Canada, et al.
Statistics say that in the United States of America alone, there are approximately 704,924 registered and licensed direct selling companies scattered throughout the United States, it is responsible for employing about 797,208 people and the industry raises a sum of $ 40 billion. yearly.
The industry is projected to enjoy annual growth of 0.7 percent in 2011 and 2016. No establishment can claim to have the majority of the market available in this industry. The industry is open to fair competition. The Direct Selling Association (DSA) in the United States has approximately 200 registered members.
A recent report published by IBISWORLD shows that the Direct Selling Business industry is considered to have a low level of concentration, with four major players estimated to account for less than 10.0 percent of the industry’s revenue in 2016.
The report revealed that the industry is highly fragmented, characterized by a large number of individually owned businesses that are small in size. These operators work within a small town and serve a limited clientele. That’s roughly 97.0 percent of industry operators consider themselves non-employers.
In terms of operator employment, in 2016, it is estimated that 74.6 percent of all establishments have fewer than five employees, while less than 1.0 percent employ more than 100 workers. This extreme importance of small operators is characteristic of a low concentration industry.
One thing is for sure when it comes to starting a direct sales company, if you can do your market research and feasibility studies, you are more likely to have no difficulty identifying the correct products and services to sell and the correct location to sell. If you have a strong network and are well positioned, you can maximize sales and profits with your direct sales company.
Executive Summary of Direct Selling Company Business Plan
Fred Nelson® Company Direct Sales, LLC is a registered and licensed direct sales company based in Carson City – Nevada. The company will engage in the direct sales of home and family care products, wellness and personal care products, clothing and accessories, leisure and educational products, and other products and services.
We realize that running a standard and comprehensive direct sales company can be demanding, which is why we are well trained, certified and equipped to perform excellently.
Fred Nelson® Direct Sales Company, LLC is a customer-oriented, results-oriented direct selling company that sells quality products from top manufacturing brands at an affordable price that will in no way put a hole in our customers’ pockets. We will make sure that we comb every corner of Carson City – Nevada, so you have to maximize the sale of our products and services.
At Fred Nelson® Direct Sales Company, LLC, our clients’ best interest will always come first, and everything we do is guided by our values and professional ethics. We will make sure to hire professionals with experience in the direct selling business industry to help us manage our sales.
Fred Nelson® Direct Sales Company, LLC will at all times demonstrate its commitment to sustainability, both individually and as a company, by actively participating in our communities and integrating sustainable business practices wherever possible.
We will ensure that we hold ourselves accountable to the highest standards by meeting our clients’ needs accurately and completely. We will cultivate a work environment that provides a humane and sustainable approach to earning a living and living in our world, for our partners, employees and our customers.
Our plan is to position the business to become one of the leading brands in the industry of direct selling companies in all of Carson City Nevada, and also to be among the top 20 direct selling companies in the United States of America in the top 10 years of operations.
It may seem like too high a dream, but we are optimistic that this will surely come true because we have done our research and feasibility studies and we are excited and confident that Carson City Nevada is the right place to launch our direct sales company before launching into other cities in the United States of America.
Fred Nelson® Direct Sales Company, LLC is a registered private business owned by Fred Nelson and his immediate family members. Fred Nelson has over 10 years of experience working in various capacities within the direct sales company industry in the United States. States of America. He graduated from the University of California – Berkley with a degree in Marketing and from Harvard University (MSc.).
- Our products and services
Fred Nelson® Direct Sales Company, LLC is in the direct selling business industry to sell a wide range of goods and services to corporate and individual clients and of course to make a profit, that is why we will ensure that Let’s all go the way of partnering with a ton of manufacturers within and outside of the United States of America.
We are in the direct selling business industry for profit and we will make sure to do everything that is allowed by United States law to achieve our goal and ambition to start the business. Our business offerings are listed below;
- Direct sale of household items
- Direct sale of coffee break services
- Direct sale of cosmetics
- Direct sale of vitamins and nutritional supplements
- Direct sale of newspaper routes at home
- Direct selling from party plan vendors
- Direct sale of various merchandise
Our vision statement
Our vision is to build a direct selling company brand that becomes the number one choice for both individual and corporate clients throughout Carson City Nevada. Our vision reflects our values: integrity, service, excellence and teamwork.
- Our mission statement
Our mission is to sell affordable, quality goods and services from leading manufacturing companies within and outside the United States at affordable prices to the Carson City Nevada residence. We will position the business to become one of the leading brands in the direct sales line of business in all of Carson City Nevada, and also to be among the top 20 direct sales companies in the United States of America in the first 10 years of operations
- Our business structure
Normally we would have settled for two or three full-time staff members, but as part of our plan to build a standard direct sales company in Carson City Nevada, we have honed the plans to get it right from the ground up, which is why we are doing a extra effort to ensure that we have competent, honest, and hard-working employees to fill all available positions in our organization.
The image of the type of direct sales business we intend to build and the business goals we want to achieve is what informed the amount we are willing to pay for the best available hands in and around Carson City: Nevada.
We will ensure that we only hire qualified, honest, hard-working, customer-focused, and ready-to-work individuals to help us build a thriving business that benefits all stakeholders (owners, workforce, and customers).
In fact, the profit-sharing agreement will be made available to all of our senior management personnel and will be based on their performance over a period of five years or more, depending on how quickly we meet our stated goal. In light of that, We have decided to hire qualified and competent hands to fill the following positions:
- Executive Director
- Accounting and Tax Consultants
- Administrator and Human Resources Manager
- Marketing Manager
- Marketing and Sales Executive (Sales Agents)
- Accountant
- Customer Service Executive / Reception Officer
Roles and responsibilities
Main Executive Office:
- Increase management effectiveness by recruiting, selecting, guiding, training, training, advising, and disciplining managers; communicate values, strategies and objectives; assign responsibilities; plan, monitor and evaluate the results of the work; development of incentives; develop a climate to offer information and opinions; providing educational opportunities.
- Creates, communicates and implements the vision, mission and general direction of the organization, that is, leads the development and implementation of the general strategy of the organization.
- Responsible for setting prices and signing commercial agreements
- Responsible for providing direction for the business
- Creates, communicates and implements the vision, mission and general direction of the organization, that is, leads the development and implementation of the general strategy of the organization. .
- Responsible for signing checks and documents on behalf of the company
- Evaluate the success of the organization
Accounting and tax consultants
- Responsible for providing accounting advice to corporate clients
- Provides accounting advice to individuals and small businesses
- Responsible for handling the preparation of accounts
- Responsible for managing financial audit services
- Responsible for managing the financial statement review services
- Handles other financial assurance services and general accounting services
- Responsible for handling tax planning and consulting services, individual tax preparation and representative services, and corporate tax preparation and representative services
- Other services
- Responsible for handling other related financial advisory and consulting services, such as the design of accounting systems, preparation of financial statements, development of budgets obtains, preparation of taxes and compliance work, consulting assistance, restructuring and advice on matters related to accounting .
Administrator and Human Resources Manager
- Responsible for supervising the proper functioning of the administrative and Human Resources tasks for the organization
- Design job descriptions with KPIs to drive customer performance management
- Hold regular meetings with key stakeholders to review the effectiveness of the Human Resources Policies, Procedures and Processes
- Maintains office supplies by checking stocks; place and expedite orders; evaluation of new products.
- Ensures equipment operation by completing preventive maintenance requirements; asking for repairs.
- Define jobs to recruit and manage the interview process
- Conduct staff induction for new team members
- Responsible for the training, evaluation and evaluation of employees
- Responsible for organizing trips, meetings and appointments
- Upgrade job knowledge by participating in educational opportunities; read professional publications; maintenance of personal networks; participate in professional organizations.
- Supervise the proper functioning of the daily activities of the office.
Marketing Manager
- Manages supplier relationships, market visits, and ongoing education and development of organizations’ purchasing teams
- It helps to ensure that the consistent quality of tires from different manufacturers is bought and sold at a good price to ensure that we make good profits.
- Responsible for planning sales, monitoring inventory, selecting merchandise and writing and pricing supplier orders
- Ensures that the organization operates within the stipulated budget.
Sales and Marketing Executive / Sales Agents
- Handles direct sales of home and family care products, wellness and personal care products, clothing and accessories, leisure and educational products, and other products and services
- Find the needs of customers, recommend, select and help locate the correct merchandise, describe the characteristics and benefits of a product.
- makes suggestions and encourages the purchase of products
- Provides information on warranties, manufacturing specifications, merchandise care and maintenance, and delivery options
- Shopping and gift bags or packages
- Identify, prioritize and approach new partners, and business opportunities and others
- Identify development opportunities; follow up on contacts and development contacts; participates in the structuring and financing of projects; ensures the completion of relevant projects.
- Write winning proposal documents, negotiate rates and fees in accordance with company policy
- Responsible for handling business research, marker surveys and feasibility studies for clients
- Responsible for overseeing implementation, advocating for client needs, and communicating with clients
- Develop, execute and evaluate new plans to expand sales growth
- Document all customer information and contacts
- Represents the company in strategic meetings
- Helps increase sales and business growth
Accountant
- Responsible for preparing financial reports, budgets and financial statements for the organization
- creates reports from the information regarding financial transactions recorded by the accountant
- Prepare the income statement and balance sheet using the trial balance and ledgers prepared by the accountant.
- Provides financial administrations with cial analysis, development budgets and accounting reports; analyzes financial viability for the most complex proposed projects; conducts market research to forecast trends and business conditions.
- Responsible for financial forecasts and risk analysis.
- Performs cash management, general ledger bookkeeping, and financial reporting for one or more properties.
- Responsible for developing and managing financial systems and policies
- Responsible for managing payroll
- Ensures compliance with tax legislation
- Handles all financial transactions for the company
- Serves as internal auditor for the company
Customer Service Executive / Front Desk Officer
- Welcome guests and clients by greeting them in person or over the phone; answer or direct inquiries.
- Ensures that all customer contacts (email, call center, SMS or phone) provide the customer with a personalized customer service experience of the highest level
- Through interaction with customers over the phone, he takes every opportunity to increase customer interest in the company’s products and services.
- Manage the administrative tasks assigned by the manager in an effective and timely manner
- You are constantly aware of any new information about the company’s products, promotional campaigns, etc. to ensure that accurate and useful information is provided to customers
- Receive packages / documents for the company
- Distribute emails in the organization
- Handle any other assigned tasks
SWOT analysis of direct sales company business plan
Fred Nelson® Direct Sales Company, LLC enlisted the services of a core business structuring and consulting professional to help build a well-structured direct sales company that can compete favorably in the highly competitive retail industry. direct selling companies.
Part of what the team of business consultants did was work with our organization’s management to conduct SWOT Analysis for Fred Nelson® Direct Sales Company, LLC. Here is a summary of the result of the SWOT analysis that was performed on behalf of Fred Nelson® Direct Sales Company, LLC;
- Force :
Our core strength lies in the power of our team; our workforce We have a team that can do everything possible to sell any product or service; A team that is trained and equipped to meet and exceed its goals. We are well positioned in a location with the right demographic composition for the type of goods and services we are going to sell.
- Weakness :
As a direct sales company, it could take a while for our organization to enter the market and gain acceptance especially from corporate clients in the already saturated direct sales company industry; That is perhaps our greatest weakness. Also, we may not have the cash required to give our business the kind of publicity that we would have loved.
- Opportunities:
The opportunities in the industry for direct selling companies are enormous, especially if you know the right goods and services to sell at once. As a well-positioned, standard direct selling company, we are ready to seize any opportunity that comes our way.
- Threat :
Increased competition from mass merchants, department stores, and online retailers is sure to pose a threat to the growth of our direct selling business. Other threats that we are likely to face as a direct selling company operating in the United States are unfavorable government policies, the arrival of a competitor within our operating location, and the global economic downturn that generally affects purchasing / spending power.
There is almost nothing we can do about these threats other than be optimistic that things will continue to work out for our good.
Business plan of the direct sales company MARKET ANALYSIS
- Market trends
The Direct Selling Business Industry, Alone Like most businesses in the retail industry, relies on strong consumer spending to stimulate demand for industry products. Over the past half decade, the economy has started to recover from recessive downturns with the consumer confidence index and rising disposable income.
Moving forward, as the United States economy continues to recover and consumers are expected to recover by loosening their discretionary budgets, the industry is anticipated to prosper. This is why increased disposable income and increased essential needs will support the demand for industry products.
As part of their marketing strategies, direct sales companies conduct mass clearance sales and discounts to attract customers. It is a strategy that helps them to sell their products to new customers and also to reinforce the loyalty of old customers.
Finally, in recent times, the landscape of direct sales has undergone enormous changes in the last 20 years; It has grown from the smallest door-to-door sales to a more organized and far-reaching business. The introduction of technology (telemarketing and email marketing) makes it easier for direct sales companies to reach a larger market far beyond their current location.
- Our target market
It is possibly safe to say that the direct selling industry has a wide range of customers; each individual, household and corporate organization and others would have one or more things that they would have to buy from direct selling companies.
In light of that, we have devised sales strategies that will help us sell our products. and services to the Carson City Nevada residence. We have carried out our market research and feasibility studies and have ideas of what our target market would expect from us.
We are in business to sell a wide range of goods and services to the following groups of people and corporate organizations;
- Men and women
- Households
- Singles and single women
- Corporate executives
- Business People
- About to marry couples
- Students
- Sportsmen and women
Our competitive advantage
A detailed study of the direct selling company industry reveals that the market has become much more intensely competitive in the last decade. In fact, you must be very creative, customer-focused, and proactive if you are to survive in this industry. We are aware of the tougher competition and are well prepared to compete favorably with other leading direct selling companies and throughout the United States and Canada.
Fred Nelson® Direct Sales Company, LLC is launching a standard direct selling company that will become the preferred choice of residence in Carson City Nevada and anywhere else we market our products and services.
One thing is for sure; We will ensure that we sell a wide range of products from leading manufacturers at all times. One of our business goals is to make Fred Nelson® Direct Sales Company LLC a direct sales company for individuals, households, and corporate organizations. Our excellent culture of customer service, telemarketing and email marketing, online store and various payment options will serve us as a competitive advantage.
Lastly, our employees will be well looked after and their wellness package will be among the best in our category (startup direct sales companies) in the industry, which means they will be more than willing to build the business with us and help us meet our stated goals and achieve all of our objectives. We will also give good working conditions and commissions to freelance sales agents that we will recruit from time to time.
Business plan of the direct sales company SALES AND MARKETING STRATEGY
- Sources of income
Fred Nelson® Direct Sales Company, LLC is in business to sell broad products from major manufacturing brands to Carson City Nevada residence We are in the direct selling business industry to maximize profits and we will do everything possible to ensure we achieve our business goals and objectives.
In essence, our source of income will be the retail sale of a wide range of products from the best manufacturing brands at affordable prices. Fred Nelson® Direct Sales Company, LLC will generate income through:
- Direct sale of household items
- Direct sale of coffee break services
- Direct sale of cosmetics
- Direct sale of vitamins and nutritional supplements
- Direct sale of newspaper routes at home
- Direct selling from party plan vendors
- Direct sale of various merchandise
Sales forecast
One thing is certain when it comes to direct selling business, if you are in the sale of loads of products from the best manufacturing brands, you will always attract customers to sales and that will surely translate to an increase in lead generation. income for the business.
We are well positioned to take on the available market in Carson City Nevada and we are quite optimistic that we will achieve our stated goal of generating sufficient revenue / profit during the first six months of operations and growing the business and our clientele. base.
We have been able to critically examine the direct selling business industry and have looked at our chances in the industry and have been able to come up with the following sales forecast. Sales projections are based on information gathered in the field and on some assumptions that are peculiar to startups in Carson City Nevada.
Below are sales projections for Fred Nelson® Direct Sales Company, LLC. It is based on the location of our business and other factors related to the creation of direct sales companies in the United States;
- First fiscal year: $ 250,000
- Second fiscal year: $ 450,000
- Third fiscal year: $ 750,000
NB : This projection is based on what is obtainable in the industry and with the assumption that there will not be a major economic crisis and that there will be no major competitors with the same products from the same manufacturing brands. and customer service as we do within the same location. Note that the above projection could be lower and at the same time it could be higher.
- Marketing strategy and sales strategy
Before choosing a location to launch Fred Nelson® Direct Sales Company, LLC, we conducted a comprehensive Market Study and Feasibility Studies so that we can penetrate the available market and become the preferred choice for the Carson City – Nevada residence. We have detailed information and data that we were able to use to structure our business to attract the number of clients we want to attract at one time.
We hire experts who have a good understanding of the direct selling business industry to help us. We develop marketing strategies that will help us achieve our business goal of winning a greater percentage of the available market in Carson City Nevada.
In others to continue in business and grow, we must continue to sell our products; That is why we will do our best to empower or the sales and marketing team to deliver. In summary, Fred Nelson® Direct Sales Company, LLC will adopt the following sales and marketing approach to win customers:
- Open our direct sales company in great style with a party for everyone
- Introduce our direct sales company by sending cover letters along with our brochure to organizations, households and key stakeholders in Carson City Nevada
- Make sure you have a wide range of quality products from different manufacturing brands at all times.
- Make use of attractive hand invoices to raise awareness of our direct sales company
- Create a loyalty plan that allows us to reward our regular customers
- Participate in touring shows within our neighborhood to raise awareness about our direct sales company and also to sell our products.
- List our company and products in yellow pages ads (local directories)
- Take advantage of the Internet to promote our business
- Take advantage of the telephone (telemarketing) and email (email marketing) to sell our products
- Participate in direct marketing and sales
- Encourage the use of Word of Mouth Marketing (referrals)
Direct sales company business plan Advertising and advertising strategy
Although our direct sales company is well located, we will continue to step up publicity for the business. We will explore all available means to promote our business.
Fred Nelson® Direct Sales Company, LLC has a long-term plan to sell our products in various locations in Nevada and key cities in the United States and Canada, so we will deliberately build our brand to be well accepted in Augusta before we venture.
In fact, our advertising and publicity strategy is not only to win customers but to communicate our brand effectively. These are the platforms that we intend to take advantage of to promote and advertise Fred Nelson® Direct Sales Company, LLC;
- Place advertisements in community newspapers, radio stations, and television stations.
- Encourage the use of word of mouth advertising from our loyal customers
- Take advantage of internet and social media platforms like; YouTube, Instagram, Facebook, Twitter, LinkedIn, instant chat, Badoo, Google+ and other platforms to promote our business.
- Make sure we position our banners and billboards in strategic positions throughout Carson City Nevada
- Distribute our flyers and brochures in target areas in and around our neighborhood
- Get in touch with corporate organizations, households, homeowners associations and schools by calling and informing them about Fred Nelson® Direct Sales Company, LLC and the products we sell
- Advertise our direct sales business on our official website and employ strategies that will help us drive traffic to the site
- Please mark all of our official cars and trucks and ensure that all of our staff and administrative personnel wear our branded shirt or cap at regular intervals
Our pricing strategy
In addition to quality, price is one of the key factors that drive the retail business, such as direct sales business, It is normal for consumers to buy products from direct sales companies who can buy products at a cheaper price, for what the big players in the industry of direct sales companies will attract a lot of corporate and individual clients.
We know not ‘We do not have the ability to compete with larger direct sales companies when it comes to selling products at low prices, but we will ensure that the prices and quality of all the products we sell are competitive with what can be get among the direct sales companies within our level.
- Payment options
The payment policy adopted by Fred Nelson® Direct Sales Company, LLC is comprehensive because we are quite aware that different customers prefer different payment options as it suits them, but at the same time, we will make sure to comply with the rules and financial regulations of the United States of America.
These are the payment options that Fred Nelson® Direct Sales Company, LLC will make available to its customers;
- Payment by bank transfer
- Cash payment
- Credit card payment / Point of sale machines (POS)
- Payment by online bank transfer
- Payment by check
- Payment via mobile money transfer
- Payment through bank draft
In view of the above, we have chosen banking platforms that will allow our client to pay for the purchase of agricultural products without any stress on their part. Our bank account numbers will be available on our website and promotional materials for customers who wish to deposit cash or make online transfers for the purchase of our products.
- Start-up expenses (Budget)
When setting up any business, the amount or cost will depend on the focus and scale you want to undertake. If you intend to go big by renting / leasing a large facility, you would need a fair amount of capital as you would need to ensure that your employees are well cared for and that your facility is conducive enough for workers to be creative and productive.
This means that start-up can be low or high depending on your goals, vision, and aspirations for your business. As for the detailed cost analysis to start a direct sales company; It may differ in other countries due to the value of your money.
These are the key areas where we will spend our initial capital;
- The total fee for registering the business in the United States of America $ 750.
- Legal expenses to obtain licenses and permits, as well as accounting services (software, POS machines and other software) $ 3,300.
- Marketing promotion expenses for the grand opening of Victory Express Tire Shop®, Inc. in the amount of $ 3,500 and for the printing of flyers (2,000 flyers at $ 0.04 per copy) in the total amount of $ 3,580.
- The cost of hiring a business consultant – $ 2,500.
- Insurance coverage (general liability, workers’ compensation and property accident) with a total premium of $ 2,400.
- The cost of paying rent for 12 months at $ 1.76 per square foot in the total amount of $ 105,600.
- The cost of remodeling the warehouse (construction of racks and shelves) $ 20,000.
- Other start-up expenses, including stationery ( $ 500 ) and telephone and utility deposits ( $ 2,500 ).
- Operating cost for the first 3 months (employee salaries, bill payments, etc.) $ 60,000
- The cost of the starting inventory (storage with a wide range of home and family care products, wellness and personal care products, clothing and accessories, leisure and educational products, and other products and services from different brands) $ 250,000
- Counter area equipment cost $ 9,500
- The cost of store equipment (cash register, security, ventilation, signage) $ 13,750
- The cost of purchasing and installing CCTV: $ 10,000
- The cost of purchasing office furniture and appliances (computers, printers, telephones, televisions, sound systems, tables and chairs, etc. at): $ 4,000.
- The cost of launching a website: $ 600
- The cost of our opening party: $ 7,000
- Miscellaneous: $ 1,0,000
We would need an estimate of $ 500,000 to successfully establish our direct sales business in Carson City Nevada. Note that this amount includes the salaries of all personnel during the first month of operation.
Generation of funds / seed capital for Fred Nelson® Direct Sales Company, LLC
Fred Nelson® Direct Sales Company, LLC is a privately registered business owned and funded by Fred Nelson and his immediate family members. They do not intend to welcome any outside business partners, so you have decided to restrict your seed capital sourcing to 3 main sources.
These are the areas in which we intend to generate our initial capital;
- Generate part of the initial capital from personal savings
- Source of soft loans from family and friends
- Apply for a loan from my bank
NB: We have been able to generate around $ 250,000 ( Personal Savings $ 200,000 and Soft Loans from Family Members $ 50,000 ) and we are in the final stages of obtaining a $ 250,000 loan from our bank. All documents and documents have been signed and presented, the loan has been approved and the amount will be credited to our account at any time from now on.
Expansion and sustainability strategy of the direct sales company business plan
The future of a company lies in the number of loyal customers who have the ability and competence of employees, their investment strategy and the business structure. If all these factors are missing in a company (company), it won’t be long before the company closes the store.
One of our main goals in starting Fred Nelson® Direct Sales Company, LLC is to build a business that survives on its own cash flow without the need to inject financing from outside sources once the business is officially up and running.
We know that one of the ways to get approved and win over customers is to sell our wide range of quality products from the best manufacturing brands a little cheaper than what you can get on the market and we are well prepared to survive on a margin. lower profit for a while.
Fred Nelson® Direct Sales Company, LLC will ensure that the proper foundations, structures, and processes are in place to ensure the well-being of our staff is well cared for. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is the primary option.
In fact, the profit sharing agreement will be available to all of our administrative staff and will be based on their performance for a period of six years or more. We know that if that is implemented, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to helping us build the business of our dreams.
Checklist / milestone
- Business name availability check: Completed
- Business registration: Completed
- Opening of corporate bank accounts: Completed
- Securing Point of Sale (POS) Machines: Completed
- Open mobile money accounts: Completed
- Open online payment platforms: Completed
- Request and Obtain Taxpayer Identification: In progress
- Business Permit and License Application: Completed
- Business Insurance Purchase: Completed
- Warehouse facility lease and facility remodel: In progress
- Conduct of feasibility studies: Completed
- Generating capital from family members: Completed
- Bank loan applications: In progress
- Drafting the business plan: Completed
- Drafting the employee handbook: Completed
- Drafting of contractual documents and other relevant legal documents: In progress
- Company logo design: Completed
- Graphic designs and printing of packaging marketing / promotional materials: In progress
- Employee hiring : In Progress
- Purchase of necessary furniture, racks, shelves, computers, appliances, electrical appliances and CCTV: In progress
- Official creation Website for the company: In progress
- Raise awareness for business both online and in the community: In progress
- Health and Safety and Fire Safety Agreement (License): Segured
- Opening Party / Launch Party Planning: Ongoing
- Compilation of our list of products that we will sell: Completed
- Establishing business relationships with vendors – manufacturers and suppliers of home and family products, wellness and personal care products, clothing and accessories, leisure and educational products, and other products and others: In Progress